Getting attention for new energy drink bundles
When your energy drink bundles are ignored, it is because your audience is not seeing them often enough. You need to reach people who do not yet follow your brand. A managed content network is a set of many brand-owned Instagram pages that post your existing videos many times a day, run by a provider like TIDE, to push your offers to a massive new audience.
in one network
from your videos
go live
Energy drinks brand, launch stage: bundles and offers get ignored.
Why your offers are invisible
You have a great bundle offer, but your main account has a limited audience. Most of the people who see your posts are already your customers. You need to reach new prospects, but you have no megaphone. If you try to run paid ads, the costs will eat your margins. You need a way to get your offers in front of new eyes without a massive ad spend. You need organic distribution that doesn't rely on your current follower count to be effective.
The network effect for bundles
A managed content network is a set of many brand-owned Instagram pages that post the brand's existing videos many times a day from real iPhones, built and run end to end by a provider such as TIDE, so organic reach grows with the number of pages instead of headcount or ad spend. By distributing your offer videos across 50 pages, you are showing your product to thousands of potential customers every single day. This is how you get your bundles in front of people who have never heard of you.
What to send the provider
Send the provider videos that clearly explain your bundle value. Keep them simple. Show the pack, show the variety, and show the price benefit. If you have video clips of customers unboxing these specific bundles, include those too. You want to make the offer as clear and appealing as possible. When the provider distributes these across the network, they will test different hooks to see what drives the highest click-through rate. You provide the content, and they provide the audience.
Managing the launch risk
It is worth acknowledging that using a network of accounts is an aggressive strategy that carries the risk of platform action. However, for a launch-stage brand, the risk is worth the potential for rapid customer acquisition. A provider like TIDE will manage the replacement of any pages that get flagged, keeping your network size constant. You are building a system that drives traffic to your site. The goal is to convert those visitors into customers before the platform even notices you are there.
One account vs a network
| One brand account | Managed content network | |
|---|---|---|
| Pages | 1 | Dozens, each with its own angle on energy drinks |
| Posts a day | 1 to 3 | Over 100 |
| Reach | The same followers | New pockets of buyers every day |
| Who runs it | Your team | The provider, end to end |
| Your part | Everything | Send content |
What you would send
Anything you already make for energy drinks counts.
Drive sales for your energy drink bundles by using a managed content network to blast your offers to a new, vast audience.
Put your products on 50 pages.
Tell us what your energy drinks brand sells and how you get customers today. We'll show you a live network and tell you straight if it fits. About the cost of one marketing hire.
Questions brands ask next
Will this drive traffic to my website?
Yes. The goal of the network is to generate interest that leads to clicks. Ensure your landing page is optimized to convert that traffic immediately once they arrive.
Should I change my bundle offers frequently?
Test them. The network is a great place to see which bundle combinations sell the best. You can quickly switch out videos to promote different offers as you learn.
Does this work for limited-time offers?
Yes. It is perfect for short-term promotions where you need to create urgency and drive traffic immediately. The speed of the network is your best friend.