Optimizing offers for an established rug brand
For established brands, even good bundles get ignored if the distribution is stale. To revitalize your offers, you need a fresh, high-volume approach. A managed content network automates your bundle promotion, putting your deals in front of a wide audience consistently. This strategy revitalizes your sales and keeps your bundles top-of-mind, all without requiring more manual effort from your marketing team.
in one network
from your videos
go live
Rugs brand, established: bundles and offers get ignored.
The stagnation of established offers
When you have been in business for years, your customers may start to ignore your standard offers. You need a new way to present them. If your current strategy is just to rely on email or your main Instagram account, you are leaving money on the table. You need to reach beyond your loyal base. You need to find new people who have never seen your bundles before. You need a reach-first strategy to breathe new life into your established product lineup.
The network advantage
A managed content network is a set of many brand-owned Instagram pages that post the brand's existing videos many times a day from real iPhones, built and run end to end by a provider such as TIDE, so organic reach grows with the number of pages instead of headcount or ad spend. This creates a fresh stream of discovery for your offers. It puts your bundles in front of new people, ensuring your sales remain strong year after year.
Refreshing your creative library
You have years of assets, but are you using them effectively? A network provider can take your existing content and pair it with your current offers. This creates a new way to tell the story of your brand and your bundles. By distributing this content across a large network, you ensure that even your most loyal customers see your bundles in a new context. It is a highly efficient way to increase your conversion rates without needing to shoot new content.
Strategic flexibility
An established brand needs to be able to react to the market. With a network, you can quickly pivot your offers and have them promoted across your entire footprint in a matter of days. This agility is a massive competitive advantage. You can test new bundle ideas, see what the market thinks, and optimize accordingly. It is the most professional way to manage your brand's promotional presence and ensure your bundles continue to drive revenue.
One account vs a network
| One brand account | Managed content network | |
|---|---|---|
| Pages | 1 | Dozens, each with its own angle on rugs |
| Posts a day | 1 to 3 | Over 100 |
| Reach | The same followers | New pockets of buyers every day |
| Who runs it | Your team | The provider, end to end |
| Your part | Everything | Send content |
What you would send
Anything you already make for rugs counts.
Revitalize your established brand's bundles by using a managed content network to automate and scale the reach of your offers to new prospects.
Put your products on 50 pages.
Tell us what your rugs brand sells and how you get customers today. We'll show you a live network and tell you straight if it fits. About the cost of one marketing hire.
Questions brands ask next
Will this clutter my brand presence?
No, it expands it. The network pages act as additional touchpoints that keep your brand and offers in the minds of your customers.
Can I use this for clearance items?
Absolutely. It is a great way to move old inventory by creating bundles and promoting them at scale through your network.
How does this compare to email?
It is a perfect complement. While email reaches existing subscribers, the network brings brand new prospects into your funnel.