Launch stage

Growing a gut health email list from scratch

To grow your email list fast, you need to drive massive, consistent traffic to your sign-up pages. You do not need to rely on paid ads or luck. By using a content network, you can get your brand’s best lead-generating videos in front of thousands of potential customers daily. This turns passive viewers into subscribers, accelerating your list growth without a massive budget.

50brand pages
in one network
150posts a day
from your videos
2days to
go live
The problem

Gut health brand, launch stage: the email list grows too slowly.

01

Why your list is growing slowly

If your email list growth is stagnant, it is likely because your traffic is too low or your messaging is not hitting the right people. At the launch stage, you don't have the luxury of waiting for search engine optimization to kick in. You need to be proactive. You need to get your brand in front of people who are already interested in gut health. This means moving from a passive approach to an active one where you are constantly pushing your sign-up offers to a larger, broader audience.

02

The power of high volume distribution

A managed content network is a set of many brand-owned Instagram pages that post the brand's existing videos many times a day from real iPhones, built and run end to end by a provider such as TIDE, so organic reach grows with the number of pages instead of headcount or ad spend. By flooding the social market with your content, you make it impossible for your target audience to ignore you. You are essentially creating a massive funnel that directs interested people to your email sign-up page every single day.

03

What to send to your network team

Send your provider your best lead magnets. This could be a free guide to gut health, a discount code, or a quiz that helps people find the right product. Along with these, send short, punchy videos that clearly explain why someone should sign up. For example, a 15-second clip explaining the three biggest gut health mistakes is a great hook. Make sure your call to action is clear and easy to follow. The more compelling your offer, the higher your conversion rate will be across the network.

04

Handling traffic and sign-ups

Once the traffic starts flowing, you need to be ready. Ensure your email sign-up page is optimized for mobile and that the process is as simple as possible. Your network provider will handle the distribution and the technical side of the account management. This keeps your brand front and center, consistently driving new sign-ups into your funnel. It is a highly efficient way to scale your audience, giving you the data you need to nurture those leads and convert them into loyal customers for your gut health business.

One account vs a network

One brand accountManaged content network
Pages1Dozens, each with its own angle on gut health
Posts a day1 to 3Over 100
ReachThe same followersNew pockets of buyers every day
Who runs itYour teamThe provider, end to end
Your partEverythingSend content

What you would send

Anything you already make for gut health counts.

Product videosUGC adsUnboxingsFounder clipsCustomer testimonialsHow-to clips

Accelerate your email list growth by using a managed content network to drive consistent, high-intent traffic to your sign-up offers.

Put your products on 50 pages.

Tell us what your gut health brand sells and how you get customers today. We'll show you a live network and tell you straight if it fits. About the cost of one marketing hire.

No pitch deck. We look at what you already make and tell you straight if it fits.

Questions brands ask next

Should I use a lead magnet?

Yes. Offering something of value like a gut health guide or a discount code significantly increases the number of people who will subscribe to your list.

How fast will the list grow?

The growth depends on your offer and your content. By running a large network, you can see results in a matter of weeks, not months.

Does this work with my email provider?

Yes. Use a simple link to your sign-up page or a landing page that integrates directly with your existing email marketing platform.

More gut health playbooks

gut healthThere is no real community around the brandgut healthCustomer acquisition cost keeps risinggut healthWinning creatives burn out fastgut healthOne instagram account has hit its ceiling

The same problem in other categories

collagenThe email list grows too slowlyathleisureThe email list grows too slowlysocksThe email list grows too slowlybeddingThe email list grows too slowly
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