Scaling

How do scaling art supplies brands scale email acquisition?

Scaling art supplies brands can scale email list acquisition and reduce paid advertising dependence by multiplying video traffic to opt-in pages. While ad networks charge increasingly high costs for lead generation, a managed content network distributes your content across many pages to capture emails organically. TIDE builds and runs this system.

50brand pages
in one network
150posts a day
from your videos
2days to
go live
The problem

Art supplies brand, scaling: the email list grows too slowly.

01

The rising cost of scaling email acquisition

Your art supply brand is growing, but acquiring new email subscribers through paid ad campaigns is getting more expensive as ad auctions crowd up. Relying solely on pop-ups for your existing web traffic limits your growth ceiling. You need a scalable external traffic source to feed your welcome flows.

02

Evaluating agencies versus organic networks

Hiring paid media agencies to manage lead gen ads costs about the cost of one marketing hire and eats into your customer lifetime value margins. Freelancers can help with landing page design, but they do not solve top of funnel traffic volume. You need an owned organic distribution engine.

03

Multiplying email traffic with a managed network

A managed content network is a set of many brand-owned Instagram pages, for example fifty pages like brand.daily or brand.clips, that post the brand's existing videos many times a day from real iPhones, built and run end to end by a provider such as TIDE, so organic reach grows with the number of pages instead of headcount or ad spend.

04

Submitting your video and offer assets

Send your provider your best tutorial and product demonstration videos along with links to your top converting email signup funnels. The network team formats these assets and distributes them across fifty active accounts, driving thousands of targeted artists to your opt-in pages daily.

One account vs a network

One brand accountManaged content network
Pages1Dozens, each with its own angle on art supplies
Posts a day1 to 3Over 100
ReachThe same followersNew pockets of buyers every day
Who runs itYour teamThe provider, end to end
Your partEverythingSend content

What you would send

Anything you already make for art supplies counts.

Product videosUGC adsUnboxingsFounder clipsCustomer testimonialsHow-to clips

Scaling art supply brands expand their subscriber base efficiently by driving high volume organic video traffic to email capture pages.

Put your products on 50 pages.

Tell us what your art supplies brand sells and how you get customers today. We'll show you a live network and tell you straight if it fits. About the cost of one marketing hire.

No pitch deck. We look at what you already make and tell you straight if it fits.

Questions brands ask next

How does organic email acquisition improve margins?

Acquiring subscribers via organic social traffic bypasses costly paid ad auctions entirely.

What happens if a network page gets restricted?

TIDE monitors all accounts and immediately replaces any flagged profiles to keep your email signup flow uninterrupted.

Can we test different lead magnets across the network?

Yes, different pages can promote different downloadable guides to see which offers convert best.

More art supplies playbooks

art suppliesThere is no real community around the brandart suppliesCustomer acquisition cost keeps risingart suppliesWinning creatives burn out fastart suppliesOne instagram account has hit its ceiling

The same problem in other categories

craft kitsThe email list grows too slowlyeco household productsThe email list grows too slowlysupplementsThe email list grows too slowlymenswearThe email list grows too slowly
Message us